Avon Products Inc. and the Finnish Textile designer Marimekko are working together to create a new cosmetics makeup collection. The Marimekko for Avon Color Cosmetics Collection will include eyeshadow, face powder, lip gloss and mascara along with beauty cosmetic accessories and is planned to launch in October.
Flypaper reports that “Marimekko is planning to license its Unikko pattern to create a limited edition cosmetics makeup collection.”
Right on the heels of their H&M news, legendary Finnish textile and clothing design company Marimekko has entered an an exclusive collaboration with Avon Products. Marimekko will license its Unikko pattern to create a limited edition cosmetics collection, which consist of eyeshadow, face powder, lip gloss and mascara, as well as accessories. Now, that’s what I call stepping up your game.
Spoiled pretty quotes Geralyn Breig, the Senior Vice President and Brand President for Avon Products Inc., commented on the company’s collaboration with Marimekko designer’s house.
Avon is committed to the vision that all women should have access to great style and fashion. We’re thrilled to partner with global design powerhouse Marimekko – we are so impressed with their great reputation for creating fun, lively, fashion-forward designs. We feel confident that our customers will enjoy the merger of Marimekko’s energetic designs with the innovation of the Avon Color Brand.
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